Gold

Nike

Homewood-Flossmoor

Commercial

Entry Description

A new product from Nike displayed by every day people.

Judge 1

Positives: sound and slo-mo shot

Improvements: Some actors weren't wearing the band. Some dark shots

Judge 2

Positives: I like that you showed a wide range of activities. Cool editing effects, as well!

Improvements: This could have been edited down to be a little shorter. The footage wasn't really exciting enough to keep my attention for a full minute.

Judge 3

Positives: Really great editing ****** and cinematography. Well constructed.

Improvements: Maybe sow a bit of emotion from the athletes, facial strain, perspiration. Incorporate the fuel band more elegantly into the spot.