Bronze

Become a Baller: Nike

Maine South

Commercial

Entry Description

Nike Basketball Shoes.

Judge 1

Positives: Shots of the shoes. Editing

Improvements: All sporting products should be Nike. The ball was a Wilson product that was shown twice. A direct competitor. A bit too long on the Ball playing

Judge 2

Positives: Nice tagline, and good job of showing the product.

Improvements: This spot could probably be trimmed down quite a bit, with quicker edits to make it more exciting to watch.

Judge 3

Positives: Good variety of product shots intermixed with the play.

Improvements: Don't open the commercial with the current shot of the sports bag. Too static and gives away the product at the very beginning. Be careful with use of slow motion for action sequences. More shots and tighter editing would lend the sequence more excitement.