Silver

Hershey

Geneva

Commercial

Entry Description

A very bad dream

Judge 1

Positives: Overall concept is good. Pleasant choice of music to help carry the video.

Improvements: More shots in a couple of the video sequences would help. Also, if the theme is "a very bad dream," that thought should be delivered at the close of the spot. "There's a smaile in every bar" is disconnected from the bad dream thought.

Judge 2

Positives: It's a good idea for a story. Very creative.

Improvements: I'd like to see more variety of camera shots/angles. Many of the shots last too long and too many static wide shots.

Judge 3

Positives: Good shot composition. Nice use of natural light.

Improvements: Watch your audio transitions. A couple shots were just a bit too long.