As the use of social media increases the result it has on relationships is extremely impactful
Positives: 1) camera work 2) overall concept
Improvements: 1) needed a website reference at close 2) this would have worked better as a :30 psa
Positives: You could REALLY tell the girl was "tuned out" to Nana. Great editing of the phone showing all the different distractions the girl was absorbed in.
Improvements: The flower moving to accomodate the end titles was strange. Flower could have just been placed in to that specific side. And who is JR? Spot did not convey the passage of time as far as Nana and the cookies and then she was gone. Was it hours? Days? Months?
Positives: 1) The message of the distracting nature of being on your device is very clear 2) Camera work and match cuts were a great editing technique to use to show the passage of time
Improvements: 1) Need a stronger call to action at the end and information on resources 2) Story felt to drag a little bit, and could've been condensed
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