Quick Chews - ID# 363
Richards High School
Commercial
Entry Description
This is a commercial for a made-up product called "Quick Chews". These blueberry supplements promote energy and cognitive function.
Copyright Info
Recent Teacher Comments
- 4/24 11:34 am - I like the effects and editing to the music. This style of commercial is very popular right now. Good job!
- 3/4 9:42 am - This is very well done! The graphic/text you used for the dietary supplement part was a little tricky to read in a couple second frame, so maybe choose one that is clearer to read, or leave this section on screen a little longer. Overall, this looks professionally made!
Judge 1
Positives: I really enjoy the colors and visual style. It really draws attention and helps branding. The music pairs really well with the editing and overall feel. The camera work on the extreme close up product shots are awesome! Very professional feeling.
Improvements: 0:06 "Made with Ginseng &" I think this moment cuts a little too fast because I feel like I don't have time to read the whole sentence. I would either slow that moment down, or just say "Made with Ginseng" Colors - I love the overall feel but I think I would have liked more vibrant colors (at 0:23). A few times the gummies and blueberries seemed a little dim and muted. Consumable products always have very vibrant colors (overly colorful, extra contrast). You are REALLY great with the camera and great at editing! Much of this commercial felt like a real commercial I would see on tv. I'm going to give you some homework... Watch 5 or so random food commercials on YouTube. Notice how colorful and vivid the product (and packaging) always are. It's almost like the world is dimmed a little and the product is extra glossy and colorful to really stand out.
Judge 2
Positives: Wow what a professional job! The message is informative and the product is featured well. I liked the use of sound efx to complement the music in the mix. The shots were very well thought out and push the story forward while helping to create an energetic tone
Improvements: I had to watch several times to think of something constructive to share I would have liked the final vitamin shot to be a little brighter after such a juicy fum commercial the chews look a little dull a flash light or small led light would have added just enough highlight to help them pop. I also might have liked a reference to the consumer. Who is the product for?
Judge 3
Positives: Really nice work!! 1) The editing is really great - Really punchy and energetic! Cut really well to the music. 2) The VFX are also really great! Lot's of great animated graphics and visual effects.
Improvements: 1) I think the shooting suffered a bit - you demonstrated alot of great creativity - but I was craving cleaner shots of blueberries and the bottle! 2) The lighting could've been improved to make the product pop more!
Judge 4
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Judge 5
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