This is a public service announcement warning against excessive headphone usage.
Positives: 1) overall concept 2) voice over
Improvements: 1) when headsets were put on, the voice over should have switched to lower third text 2) opening shot weak
Positives: Composition of the shots and the editing, as well as the change in audio conveyed isolation and being by yourself even with other people around. Simplicity of setting doesn't always work well but it DID for the message of this spot.
Improvements: Narrative dialogue wasn't read in the smoothest, most effective way. Would have had big impact to SEE the primary character engage with another person, not just remove the headphones.
Positives: 1) Very informative voice over 2) End card was simple, but effective with a strong call to action
Improvements: 1) Given that this was a spot about headphones I would recommend honing in and focusing on the sound design and quality 2) Pacing of the edit made the spot feel slow
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