Goodwill Commercial

Hinsdale Central

Commercial

Entry Description

Commercial

Judge 1

Positives: Superior editing and video effects. The time lapse of the clothing in the beginning really grabs viewers attention. Excellent story telling.

Improvements: Some of the shots of the actors move a little too quickly. I had to watch it a few times as I was a bit confused by how many actors there were. I don't think you need to establish the person donating the clothes. It would work better if the only characters established are the boy and girl at the end.

Judge 2

Positives: Stop motion is so fun. Beautifully executed. Great choice of music. Love that this wasn't a popular brand, not a cliche story. Unique and stood apart from others.

Improvements: Consistent lighting would have helped the stop motion sequence. Understanding time of day makes this difficult. Quicker cuts might have helped the execution of the resolution on the back end. Story was clear and felt the back end could have moved a bit quicker.

Judge 3

Positives:

Improvements:

Judge 4

Positives:

Improvements: