What is Google - ID# 345

Neuqua Valley

Commercial

Entry Description

The commercial goes beyond the technical aspect of Google and into the culture and community it creates.

Recent Teacher Comments

• 3/5 11:50 pm - Clean and focused. The idea seems derivative (imitates) of other Google-type ads. The events seem appropriate and show what the search was looking for. Looks good.
• 2/27 1:31 pm - Good message Good Pace Good Music each category was interesting Leave tongue in mouth

Judge 1

Positives: Really nice audio mix with all elements present - SFX, ambient and music track. Well done. The 'love' scene is great - footage feels authentic, real, holds interest.

Improvements: The questions themselves might need a little more work so they feel more natural - like things people would really google. It would seem that you'd want the answers to then depict how Google improves our lives. Use a question mark when typing in the questions in search bar.

Judge 2

Positives: Some great animation work--the google logo animation was great, the typing was great. Good choice of music bed and SFX. Liked leaving up the search bar throughout. Solid editing and solid story.

Improvements: This is a hard one to judge on camera and lighting specifically, as I'm not sure if those are clips you shot yourself or just downloaded for the video. My guess is they were downloaded clips. No shame in that, just hard to judge that category, as the piece became a compilation of other people's shooting. A really GOOD compilation, mind you :-) I think I would have put a question mark at the end of every question. Very professional feel on the animation at the end...I'm assuming you did that yourself?

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Judge 4

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