M & Ms - ID# 524

Batavia
Commercial

Entry Description

There are less messy options than a candy bar if you want to get your chocolate fix. A friend discovers that eating doesn't have to make a mess with M&Ms.

Recent Teacher Comments

  • 4/25 10:37 pm - Funny payoff to the joke. Editing issue at :04. Also, I agree about music choice issues as there might have been a better selection that was fun and whimsical, but didn't imply a specific time period.
  • 4/25 8:24 pm - Good, simple commercial. When you cut from a wide shot to a medium close up or close up, make sure the action matches. At the beginning of the video(0:02-0:03) it jumps from him leaning back and eating M&Ms to sitting straight up in his seat. It would have made sense to reveal the actor covered in chocolate in the same framing of the beginning 2-shot as the zoom didn't seem to work out. I wasn't a big fan of the song choice since it didn't really match the tone of the video.
  • 4/25 1:03 pm - Works well - Funny, simple concept. This is actually very entertaining to watch. We know that this is completely exaggerated, and that's the point. The big reveal at the end is smart. Needs work - Editing could be a little quicker. The music feels like a 1920's silent film, but it's not in black and white and there's a modern zoom - if you wanted to go for silent comedy, commit to the style. Otherwise, the music can easily be changed to something that doesn't suggest "old-time silent film."
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