Sprite Commercial - ID# 30
Hillcrest
Commercial
Entry Description
Sprite commercial highlighting the lemon and lime flavors. Written permission to use song "Ocean Park" by Elysium Audio Labs.
Copyright Info
Recent Teacher Comments
- 4/29 8:21 pm - Love the colors and look of your commercial. It popped, it was short and sweet and visually stunning.
- 2/25 1:46 pm - What a beautiful looking commercial. This could be running on social media right now. Did a great job at bouncing the dark and the light and I appreciate your single point source light not being able to be too noticeable on the shiny can. This has Daniel Schiffer written all over it as well.
Judge 1
Positives: Well done! Sprite is packed with flavor and so is your commercial. I felt it was top-notch. I enjoyed the crackle of the sound, the dew on the can. Camera, Editing, Lighting loved it all!
Improvements: I would have liked the fizz to be a little bit higher in the mix. This is because this add is selling the soda not the song. And the fizz should intrigue our senses not get lost in the beat. Anything else I could suggest would be nit picky. Great job!
Judge 2
Positives: Nice, tight cohesive edit Good use of supers to tell the brand story Nice camera work Nice lighting Professional looking treatment of mist on props
Improvements: I would extend this edit to really romance the shots and drive the refreshment story through duration of the edit Consider going tighter on some shots - maybe shooting with wider angle lenses for a more dramatic look and elevated framing
Judge 3
Positives: Really nicely lit and shot. Wasn't even certain that it wasn't CGI, except for a few small hints. Graphic touches are subtle and add a layer of complexity. Nicely edited to your music track, and good choice of music as well.
Improvements: Your lemon and lime are a little close in color on the first fly-by - color could be differentiated more bewteen them - that's a nitpick though. Little bit of a wobble on your pour shot at the end, and not sure about the overflow - seems a little messy.
Judge 4
Positives:
Improvements: