This PSA was created to warn viewers about the dangers of falling victim to kidnappers and human traffickers. A teenager is shown shopping alone at night, and unknowingly provides enough personal information to make her a perfect target for her kidnapper.
Positives: The overall message was clearly conveyed and supported by helpful tips at the end for viewers. The lighting was consistent and helped tell the story.
Improvements: The choice of music was great but the piece could have been elevated with either a change in music when the attack happened or the use of sound effects could have helped convey the message. Using a variety of camera angles and shots could have helped hold the attention of the viewer along with building up the suspense that was coming.
Positives: Good actors. Interesting story when end is revealed.
Improvements: Hard to follow. Hard to read notes, too short of time on screen.
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